Xiaomi Auto: SU7 Sales, Reviews & Legal Disputes

Coverage of Xiaomi's car business: SU7 deliveries, comparisons with Tesla, and the lawsuits and trademark disputes shaping its image.

Xiaomi's move from smartphones into cars is one of the most closely watched entries in the history of the electric vehicle industry. This page brings together our reporting on Xiaomi Auto: delivery numbers for the SU7 and how they compare with Tesla in China, product comparisons against established benchmarks, and the legal side of the business, including defamation suits against critics and trademark disputes that have drawn public criticism. We are interested in how a consumer electronics company with a huge fan base translates brand loyalty into car sales, and what risks come with an aggressive approach to reputation management. Coverage separates audited figures from online claims and notes where information is still disputed.